Brand Insights Holiday Shopping Trends: A Look at the US & UK Holiday shopping is now on the minds of consumers as December quickly approaches. This means…StaffNovember 7, 2019
Brand Insights OpenX’s Holiday Shopping Report Brings Cheer To Retail Advertisers As we reluctantly say goodbye to summer and roll into fall, the holidays are inching…StaffSeptember 25, 2019
Mobile InnovationBrand Insights Gaining Brand Insights from the Political Advertising Trenches With this year's midterm elections coming to a close, voter turnout is predicted to have…Dallas Lawrence, Chief Communications and Brand OfficerNovember 6, 2018
Mobile InnovationBrand Insights How to Target your High-Value Mobile Users at Scale Earlier this year, OpenX released its opt-in video ad format into beta after a successful…StaffDecember 6, 2018
Brand InsightsVideos Insights from Dish In this episode, OpenX co-founder Jason Fairchild sits with Dish Senior Marketing Manager Michelle Wimmer…Jason FairchildNovember 28, 2018
Brand InsightsPublisher Trends 3 Questions for Roy Firestone We sat down with Senior Director of Product at OpenX Roy Firestone, to learn a…StaffNovember 13, 2018
Brand InsightsCulture Corner Redefining the Consumer Experience at the 2018 OpenX Demand Summit It’s no secret that today’s ecosystem is trending toward mobile and video, and both marketers…StaffNovember 7, 2018
Brand InsightsVideos Insights from BuzzFeed In the next installment of our "Exploring Digital Minds" video series we sat down with…John GentryOctober 30, 2018
Brand InsightsPublisher Trends Committing To Quality and Accountability Through Shared Principles for Programmatic Earlier today, many of the industry’s leading sell-side exchanges released a joint statement of principles…Tim CadoganOctober 17, 2018
Brand InsightsPublisher Trends Buyer Spotlight: Simpli.fi We caught up with Rebekah Bain, Business Development Manager at Simpli.fi on her team’s programmatic…Lisa CummingsOctober 9, 2018
Brand InsightsPublisher Trends Rethinking Consumer Engagement at AWNY 2018 Another Advertising Week has come to a close and as industry leaders leave the ‘Big…Stephanie HernandezOctober 9, 2018
Brand InsightsVideos Insights from The Trade Desk at Advertising Week NY In the next installment of our "Exploring Digital Minds" video series we're chatting with some…Ian Davidson, Platform Demand at OpenXOctober 8, 2018