Brand InsightsPublisher Trends The State of US Programmatic Ad Spend 2020 Programmatic has continued to capture the attention of media buyers over the last several years…StaffJune 22, 2020
Brand Insights Insights from the Buy-Side: Vivian Chang from Clorox OpenX’s focus has always been to partner with open web publishers to deliver superior advertising…StaffJune 15, 2020
Brand InsightsThought Leadership How Diversifying Ad Spend Can Help Brands Stay Top of Mind During Turbulent Times These are challenging times for retailers and CPG brands. Whether the company has a brick-and-mortar…Joey LeichmanMay 29, 2020
Brand InsightsPublisher TrendsThought Leadership Research Shows JAPAC Market Increasing Programmatic Investment Programmatic advertising is entering its second decade and has become the dominant method for display…Tiffany CollinsMay 27, 2020