First-party data is accurate, safe, and for publishers, will always be useful in helping maximize…
Wenner ExiusOctober 28, 2021
Programmatic has continued to capture the attention of media buyers over the last several years…
StaffJune 22, 2020
Programmatic advertising is entering its second decade and has become the dominant method for display…
Tiffany CollinsMay 27, 2020
The convergence of challenges brought on by changes to privacy regulation, online identity, and the…
StaffMarch 13, 2020
Google recently announced that within two years, Chrome will end support for third-party cookies, and…
StaffFebruary 4, 2020