Brand InsightsPublisher Trends When It Comes to Fraud Detection, Not All Platforms Are Created Equal Traffic quality serves as an umbrella term for a host of related topics: fraud, bots,…John Murphy, VP of Marketplace QualityFebruary 9, 2015
Publisher Trends Programmatic Gains Momentum in U.S. Digital Advertising 2014: The Year of Programmatic The Association of National Advertisers (ANA) declared ‘programmatic’ as the…Ronald RamlanJanuary 6, 2015
