Brand InsightsThought Leadership How Diversifying Ad Spend Can Help Brands Stay Top of Mind During Turbulent Times These are challenging times for retailers and CPG brands. Whether the company has a brick-and-mortar…Joey LeichmanMay 29, 2020
Brand InsightsPublisher TrendsThought Leadership Research Shows JAPAC Market Increasing Programmatic Investment Programmatic advertising is entering its second decade and has become the dominant method for display…Tiffany CollinsMay 27, 2020
Thought Leadership Bridging The Walled Gardens and the Open Web for Better Marketing Outcomes It’ll take a mighty force to temper walled gardens' dominance of the digital advertising market.…Todd ParsonsDecember 19, 2019
Thought Leadership TheXchange 2019: A Recap of Our Partner Summit For TheXchange this year, OpenX decided to do things a little differently and, for the…StaffOctober 29, 2019
Thought Leadership In APAC Audio, OTT and Global Regulation On the Minds of Advertisers A few weeks ago, media, marketing and technology leaders came together in Sydney for Advertising…Andrew Tu, Managing Director APAC, OpenXAugust 13, 2019
Thought Leadership Our Thoughts On: Netflix and the Future of Streaming With the streaming wars in full swing, Netflix announced its earnings last week and the…Maggie MesaJuly 25, 2019