Videos Intermarkets’ Erik Requidan Backstage at Advertising Week NY 2017 Trust, transparency and the future of ad tech were high on the list of priorities…StaffSeptember 29, 2017
Videos JustPremium’s Harmen Tjaarda Backstage at Advertising Week NY 2017 Trust, transparency and the future of ad tech were high on the list of priorities…StaffSeptember 29, 2017
Culture Corner AdWeek New York 2017: What’s Next for Ad Tech and Programmatic? The future of ad tech was high on the list of priorities for digital publishers,…StaffSeptember 28, 2017
Videos OpenX CEO Tim Cadogan Backstage at Advertising Week NY 2017 Trust, transparency and the future of ad tech were high on the list of priorities…StaffSeptember 27, 2017
Product Updates How We Are Rolling Out The First Transparent First-Price Auction Supply path optimization. Auction mechanics. First-price auctions. These phrases have been tossed around a lot…StaffSeptember 7, 2017
Brand InsightsProduct Updates Bid Smarter, Not Harder with Exchange-Level Insights Whenever I ask buyers about bid strategy specific to individual exchanges, I get crickets paired…StaffAugust 1, 2017
Culture Corner Au Revoir, Cannes! In a blink of an eye we’ve already disembarked the Lady in Blue after a…StaffJune 22, 2017
Publisher TrendsProduct Updates 3 Tips for Evaluating Data Trust, but Verify Don’t assume that all data is created equal in terms of quality…Dmitri KazanskiJune 15, 2017
Publisher TrendsCulture Corner A Publisher, a Brand and an Agency walk into AdMonsters Ops "We don’t need more ads. We need better ads.” That was the sentiment shared by…StaffJune 12, 2017