May 15th, 2018 marked the ten year anniversary of OpenX becoming incorporated in the U.S.…
StaffMay 15, 2018
By Ted Yu, Director of Product Following the decision by multiple advertisers to slash…
StaffFebruary 13, 2018
We caught up with Erin Hauck, Senior Director, Audience Planning at Hearts & Science on…
StaffFebruary 7, 2018
We chatted with Alex Andreyev, VP, Partner, Integrated Investment at Universal McCann Worldwide on programmatic…
StaffOctober 31, 2017
Last week, more than 40 partners from DSPs, brands and the publishing side joined OpenX…
StaffOctober 19, 2017
The future of ad tech was high on the list of priorities for digital publishers,…
StaffSeptember 28, 2017
Supply path optimization. Auction mechanics. First-price auctions. These phrases have been tossed around a lot…
StaffSeptember 7, 2017
The advertising industry is in the early stages of a massive re-invention that will result…
StaffSeptember 6, 2017