StaffMay 20, 2017
Wouldn't it be great to combine the benefits of direct deals with the efficiency of…
StaffMay 14, 2017
1. What is BSSP’s unique expertise in the industry? Performance marketing is something we’re passionate…
StaffApril 25, 2017
We recently wrapped up our third annual OpenX Cares activities – a little earlier in…
StaffApril 7, 2017
Last month CafeMedia reached 91 million unique monthly US visitors and took the #23 spot…
StaffApril 5, 2017
Hear from our partners at Amobee and see how we work together to connect buyers…
StaffMarch 30, 2017
Mobile app publishers – here are a few reasons why you should mix up your…
StaffMarch 30, 2017
Ever wondered when to use which Programmatic Direct buying model? Here’s a guide!Learn more about…
StaffMarch 27, 2017
Ever wondered how exactly a guaranteed programmatic deal would work? Easy – it combines the…
StaffMarch 21, 2017
Private Marketplaces provide buyers with priority access, more insight, and easy execution. But not all…
StaffMarch 8, 2017
Publishers need to know what is happening on their webpages to optimize page performance. Ad…
StaffMarch 3, 2017
After a week spent navigating through the madness that is Mobile World Congress — recovering…
StaffMarch 2, 2017
While many come to MWC in Barcelona to discover the latest in mobile phones, driverless…
StaffFebruary 28, 2017
How is Programmatic growing at Katana? Since Katana’s inception in 2013, we have specifically focused…
StaffJanuary 20, 2017
StaffJanuary 5, 2017
This week, White Ops announced the discovery of Methbot, a large botnet fraud operation that…
StaffDecember 23, 2016
Drastically reducing ad fraud must happen for marketers to have the confidence in the audiences…
StaffDecember 15, 2016
We are constantly looking for thoughtful, creative executors who are as fascinated as we are…
StaffDecember 15, 2016
To stop ad fraud, which jeopardizes the development and adoption of new ad tech solutions,…
StaffDecember 8, 2016
Part 1: The Impact of Fraud Ad fraud is expected to cost the advertising industry…
StaffNovember 22, 2016
We recently spoke with a number of executives from companies leading the fight against fraud,…
StaffNovember 16, 2016
In this third and final part of our series on improving ad quality, our marketplace…
StaffNovember 16, 2016
In the first part of this three part series on quality, our VP of marketplace…
StaffNovember 15, 2016
For our 2016 annual Demand Summit, we gathered at Half Moon Bay with 45 of…
StaffNovember 15, 2016
As the days count down to Election Day, the effectiveness of political ads can greatly…
StaffNovember 1, 2016
Hear from CarGurus on how we worked together to ultimately help double their ad revenue…
StaffOctober 20, 2016
We chatted with Erica Schmidt, Managing Director, North America at Cadreon to discuss Cadreon’s approach to…
StaffOctober 5, 2016
